Category Archives: facebook

2011 – The year of People Power

Posted on December 13, 2011 | Leave a comment

Globally, if there is one element that stands out during 2011, it has to be People Power. Activism at the grassroots level around the world clearly set a new benchmark in recent times, with unprecedented levels of people’s involvement in changing and challenging the status-quo. The courage and conviction of people to drive major change is unparalleled in a really long time. When the world comes together through the might of the common people, seemingly impossible tasks start to look achievable. People want a better tomorrow and also an equal participatory role towards the growth of their society and future. Read more

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Posted in 2011, Anna Hazare, Anti Corruption, Arab Spring, Courage, Economy, facebook, Generation Y, India, Occupy Wall Street, Power to People, Social Networking

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Power to People

Posted on April 18, 2009 | 1 Comment

I have watched with great interest and curiosity the race to first million on twitter that Ashton Kutcher won couple of days back ( interestingly over CNN !) and the subsequent coverage of both the platform and the celebrity by all in the media from Larry King to Oprah… Why is this first million so important… what happened…whats the message.. it triggered some intriguing thought… Its really about giving Power to People…  ability to communicate, express and connect … a clear view that people are listening is truly the phenomenal way to increase the positive energy in the ecosystem..

 

It was incredible – the way Ashton realized and then galvanized people to help him reach million followers mark – by challenging CNN… – more importantly also is the way people supported by signing upto him. It certainly may have given the free publicity to all involved in this process – most of all to twitter. However the broad trend and key message that’s emerging for all of us to witness and participate is the powerful emergence of a new communication platform to reach out to the world and also bring them closer. Imagine a world, that’s connected so seamlessly – what a power it would provide to people….and what level of accountability it would drive for govt and organizations to serve …

 

Technology, Telecom Infrastructure, Broadband, Content, Rich user interfaces, giving it free and yet able to make it a commercial success…. are all key and essential ingredients to bring the communication platform to people. Ultimate goal is to connect all the Billions of people in the world and provide the real power to them – power to communicate, reach out, express and ensuring that decision makers act to solve issues and problems… This movement of social networking from twitters and facebook etc. will move from simple communication and sharing forum to mainstream and will eventually take shape of creating a new way of accountability – the real Power to People…..

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Posted in Communication Platform, facebook, Power to People, Social Networking, twitter

Social Networking – Part of Mainstream now

Posted on March 8, 2009 | Leave a comment

The incredible pace with which facebook and twitter have become part of our life in the last 1-2 years; has demonstrated the mainstream arrival of social networking. It is moving away from being cool tools, only for teenagers and Generation Y to everyone else as well and also being leveraged as a broad communication and networking platform ; than just being a fun and hanging-out place.

 

It’s interesting to see  how the Gen Y first caught the fancy of leveraging facebook and make it their wholistic communication platform and on the other hand Twitter was lapped by all including enterprises and Govt for their messaging system. Great ways to simultaneously and in real time communicate and get feedback from the world.

 

With over 175 M current users of facebook, and 6 M for Twitter ; it is expected that the combined users for these and other top social networking platforms around the world will be in billions over next 1-2 years. Expansion of Broadband and phenomenal growth of smart mobile devices with great user experience are enabling these blazing growth around the world. Inspite of the projected slowness and decline in PC market for 2009, the growth in mobile devices will continue to fuel the growth and higher adoption of social networking platforms.

 

Most of the early adopters and users are still from the American and European continents with some emerging economies as well. Imagine the massive potential this will bring – when all other countries, particularly the growing economies like BRIC will be fully on broadband with every one having a smart mobile device enabled by local language and culture support. It will open up deluge of possibilities for everyone in every sphere of life. Gen Y who is growing up with these already bake them into their daily routines;  Enterprises, Corporations and Govt. must learn to leverage these, embrace them fully and make them an integral part of their lives as well. Social networking is and will continue to be more mainstream for all of us in very near future.

 

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Posted in facebook, Generation Y, Social Networking, twitter